Dashboard
Northlight Media · Last 30 days · Baseline frozen 2026-07-14
Uplift vs baseline
+18.9%$210,788 / mo
Revenue per user
$0.0496+18.2% vs 30 d ago
Ad revenue, 30 d
$1,323,460+11.4%
Fill rate
89.6%+2.1 pts
Setup
Revenue per user
Actual Baseline
Baseline $0.0417Today $0.0496Gap +$0.0079 / user / day
Alerts
Data feeds
| Source | Granularity | Freshness | Impressions |
|---|---|---|---|
| Google AdMob | per user | real-time | 31.2% |
| Google Ad Manager | per user | real-time | 14.6% |
| AppLovin MAX | per user | 8h after UTC day end | 22.8% |
| ironSource / Unity LevelPlay | per user | next-day | 9.4% |
| Prebid.js (web) | per user | real-time | 8.3% |
| Meta Audience Network | aggregate | next-day | 9.8% |
| Google AdSense / AdX (web) | aggregate | next-day | 3.9% |
Users scored 506.4KImpressions, 30 d 466.5MActive users 889,400 (612,400 app · 277,000 web)